About Us

With 30 years’ experience JVL is one of the leading suppliers and distributors of household products in the UK, supplying a wide array of customers from independents to national retailers.

We actively source new products, look at latest trends and listen to our customer requirements. With that in mind we consider ourselves to be your ‘one stop shop’ for all household needs, offering a choice of more than 170 different mats and runners, from outdoor coirs, indoor machine washable through to commercial entrances.

Our range spans from mats through to cleaning and household accessories, listed below are the categories we cover and continuing to grow our product range.

Mats: Coir, Outdoor, Indoor, Machine Washable, Barrier Mats, Car Mats, Bath Mats.

Basketware and Storage: Willow, Split Willow, Seagrass, Paper, Fabric, Plastic, Cardboard.

Homewares: Cleaning Indoor & Outdoor, Car Cleaning, Gloves – Multipurpose, Work and Watersafe, Laundry Bags, Hampers, Furniture, Airers, Hangers, Plastic Bins, Shoe Racks, Paper Screens, and more.

Why choose JVL? We pride ourselves on the level of service we offer to our customers and ensure you are always at the heart of everything we do to ensure we provide a first-class service. Our philosophy is to always be the best - second best is not good enough.

What sets us apart? Our in-house creative team are able to provide packaging and label solutions for any requirement which sets us apart from the competition and lets us provide a fully comprehensive service. We have also revolutionised our IT system with the latest technology, we’ve been busy over the last few months working to enhance our customers’ journey, the latest development sees the launch of our NEW app.   

The latest feature includes direct despatch and personalisation, both available with selected products. The app is designed to make ordering simple and convenient, with its quick and easy to use features such as barcode scanning, favourites and shopping list options. There’s also a desktop version so the order can be finished at a PC if preferred. For more information, please get in touch via email or simply download it from your app store.

We've tailored our services around your needs! Three easy ways to order: through your dedicated account manager, our experienced telesales department or by using our app (or the desktop version). For all trade enquiries please call 01422 888 555.

A selection of images are shown below to highlight just a few of the products we have to offer. You can view our full range via our catalogue and our Christmas range simply view or download by clicking the catalogue cover.   


Catalogue Christmas
JVL Catalogue  



Latex Coir Mats Tuffscrape Coir Mats Mats and Runners Scraper Mats
Indoor Airers Fireside + Accessories Car Care Cleaning Paper Storage 
Car Mats Cleaning Range Pegs Laundry
Gift Hampers Storage and Laundry Rotary Airers Log Baskets